Does Meta Own TikTok? What You Need to Know About the Rumors

No, Meta and Mark Zuckerberg did not buy TikTok. TikTok remains owned by its Chinese parent company, ByteDance. Learn the facts about the ownership, the origin of the rumors, and why this matters.

By TokRush Team
Apr 23, 2025

Did Meta and Mark Zuckerberg Buy TikTok?

Meta does not possess ownership of TikTok. The Chinese technology company ByteDance retains complete ownership of TikTok despite ongoing rumors spread online. The leadership of Meta (formerly Facebook) under Mark Zuckerberg has never purchased any portion of TikTok. The two companies operate as rivals in the short-form video market sector.

The widespread doubt about the situation is understandable. The two platforms introduced features which match TikTok’s "For You Page" and Instagram’s "Reels." Two platforms with comparable functionality cannot confirm shared ownership through their similarities.

The article starts by tracing the origins of the TikTok acquisition rumors before presenting TikTok’s present ownership structure and the reasons why Meta cannot acquire the platform and what implications arise for users and content creators.


Why People Think Meta Bought TikTok

<image [screenshot of TikTok and Instagram side-by-side showing similar short video feeds]>

The quick-spreading nature of social media misinformation created a perfect scenario for the false claim that Meta bought TikTok to emerge. Several aspects explain why people accepted this narrative.

1. Viral Tweets and TikToks

Early in 2025 multiple TikToks and Twitter threads spread the false information that Meta acquired TikTok. Several users shared manipulated images of nonexistent breaking news articles.

2. Interface and Feature Overlap

The visual and functional similarity between Instagram Reels and TikTok Shorts led numerous users to believe Meta controlled both platforms. TikTok implemented new interface features that replicated the exact design elements which Instagram already displayed.

3. Algorithm Similarities

Users detected strange similarities between their feed recommendations when the platforms applied AI-based optimization to their recommendation engines. The lack of an official denial from ByteDance enabled the spread of inaccurate information for multiple days.

4. Lack of Official Clarification

The lack of prompt official denial from ByteDance about the rumors enabled the misinformation to spread throughout multiple days without check.


What's Actually Happening with TikTok Ownership

The ByteDance logo appears alongside a visual representation of corporate structure through a chart.

The Chinese technology company ByteDance maintains ownership of TikTok since its founding in 2012. ByteDance operates three major platforms through its ownership including Douyin which is TikTok's Chinese version and Toutiao which functions as a news aggregator. TikTok launched its international version in 2017 before achieving worldwide popularity.

As of April 2025:

TikTok exists under the sole ownership of ByteDance.

The Chinese tech company ByteDance operates as a private entity because it has not listed its shares on the stock market and receives funding from investors such as Sequoia Capital General Atlantic and SoftBank.

The U.S. operations of TikTok function through its subsidiary TikTok Inc. which maintains its headquarters in Culver City California.

The U.S. government has explored banning TikTok and forcing its sale because of national security issues but Meta has never emerged as a potential buyer.


What Are the Legal Barriers to a Meta Acquisition?

<image [concept illustration of antitrust laws blocking acquisition]>

Meta cannot acquire TikTok because it would encounter numerous legal hurdles which primarily affect operations in the United States and European Union. Here's why:

1. Antitrust Scrutiny

The Instagram and WhatsApp acquisitions by Meta have already led to extensive antitrust investigations. The acquisition of TikTok as a competitor would automatically start antitrust investigations from regulatory bodies.

The U.S. Federal Trade Commission (FTC) together with 46 states filed an anti-competitive behavior lawsuit against Meta during 2020.

Under the Digital Markets Act (DMA) the EU has enhanced its regulatory framework to classify Meta as a "gatekeeper" and enforce more rigorous platform dominance regulations.

The acquisition of TikTok would lead regulators worldwide to view it as a move to strengthen monopoly control which they actively work to stop.

2. National Security Laws

The Chinese export control laws prevent ByteDance from making easy TikTok sales because the platform's core algorithm falls under China's legal protection as sensitive technology. The algorithm operates as sensitive technology which China protects through its legal framework.

That means:

The Chinese government requires ByteDance to obtain regulatory clearance before TikTok can be sold to any international buyer.

A Meta acquisition of TikTok from an American company would encounter opposition from Chinese political authorities.

3. Ongoing U.S. Legislation

The RESTRICT Act together with comparable legislation works to limit foreign technology control while Meta cannot use it to acquire its competitors. The current legal framework does not support any potential TikTok and Meta merger.


How Meta and TikTok Actually Compare

<image [side-by-side comparison chart: TikTok vs Instagram Reels]>

The two platforms share similarities but maintain separate features which affect both users and marketing professionals.

Feature TikTok Instagram (Meta)
Main Content Format Short-form vertical videos Mixed: photos, Stories, Reels
Algorithm Style AI-driven interest graph (FYP) Social graph + AI (explore/Reels)
Monetization Creator Fund, TikTok Shop, LIVE Gifts Brand partnerships, Reels bonuses
Demographics Gen Z, 16–24 Millennials, 18–34
Parent Company ByteDance (China) Meta (USA)
Launch Year 2016 (as Douyin), global in 2017 Instagram Reels launched in 2020

1. Audience and Culture

The platform TikTok depends on trend culture together with sounds and meme formats to function. The Reels platform from Meta resembles professional influencer content while also allowing users to share content from Facebook and Instagram Stories.

2. Creator Economy Tools

TikTok supports creators through live engagement and micro-transactions as well as viral trends. Meta focuses on providing advertising tools and building brand partnerships to its users.

3. Strategic Focus

TikTok Shop represents a major commerce investment from the platform. Meta puts its main strategic emphasis on AI discovery tools which operate across Facebook Instagram and WhatsApp.

The different nature of their ecosystems demonstrates that Meta does not have ownership of TikTok.


What This Means for Users

<image [person scrolling TikTok on one phone and Instagram Reels on another]>

The news about TikTok's acquisition by Meta creates worries for users who are casual viewers and content creators and marketers alike. Let’s clear them up:

1. Your TikTok Isn’t Changing Overnight

The acquisition by Meta has not resulted in any changes to TikTok's ownership structure or user interface or company policies. Your data, your videos, your experience—they remain under ByteDance's control.

2. No Crossover of Policies or Features Yet

Users cannot post their Instagram Stories to Facebook or connect their accounts through Meta's account linking feature on TikTok. The platforms operate completely independently.

3. Watch for Real News, Not Rumors

Use official sources to verify claims. TikTok has not made any statements about an ownership change. Neither has Meta. Check announcements from ByteDance and regulatory agencies instead of viral threads.


What People Are Saying

The internet experienced an explosion when people discovered the fake rumor about Meta acquiring TikTok. People responded with different levels of enthusiasm about the news.

On TikTok:

Several content creators created humorous videos that included "Welcome to MetaTok" as their main content.

The platform users exchanged warnings about algorithm modifications as well as privacy issues with their data.

Several popular creators announced unverified changes they experienced on the platform while some other influencers spread worries about algorithm updates and data privacy risks.

On Reddit and Twitter (X):

The social media community on Reddit believed that the misinformation was a test which Meta coordinated. Thousands of users retweeted fabricated TikTok acquisition headlines that contained false information about Meta buying TikTok for $75B.

From Experts:

There is no financial record together with legal filing or credible report which supports that Meta acquired TikTok. The lack of fact-checking mechanisms on these platforms creates an environment where misinformation thrives as we have witnessed with this latest instance.

The author Casey Newton from Platformer explained: "There is no financial record, legal filing, or credible report indicating Meta bought TikTok. The public has difficulty distinguishing between various tech platforms which creates this situation.

Platformer author Casey Newton stated: "The public mixes up different tech platforms in their perception because this rumor demonstrates how easy it is for them to do so. ByteDance and Meta continue their intense rivalry in the market which remains unchanged.


Why It Matters

The ownership of your daily platform surpasses basic trivia because it affects data management systems and governance structures and cultural dynamics.

1. Data Sovereignty

TikTok's ownership structure determines the entity which manages your personal data. The platform would fall under U.S.-based regulations if Meta were its owner. The platform operates under both Chinese and international standards because ByteDance maintains ownership but this creates regulatory problems and tension between standards.

2. Media Narratives

The dissemination of incorrect acquisition stories can influence market values while damaging public trust and modify public perceptions of technology companies. The fake Meta acquisition would create a false impression about social media consolidation in the industry.

3. Platform Independence

The separate operation of TikTok and Meta ensures ongoing competition between these platforms. Users benefit from enhanced features together with reasonable advertising prices and creative tools through this separation. Creators benefit from maintaining their content spread across different platforms instead of placing everything on a single monopolistic network.


What Happens Next?

<image [illustration of US-China tech battle with TikTok in the middle]>

The following developments are predicted to occur in April 2025:

  • The ownership of TikTok stays with ByteDance as the parent company because there has been no acquisition deal.

The U.S. government may still pursue legislation requiring TikTok’s separation from ByteDance—but Meta is not involved.

Meta continues developing Reels and AI discovery to compete with TikTok, not merge with it.

TikTok users should continue their regular activities without worrying about Meta taking control of the platform.


Final Answer: Does Meta Own TikTok?

No. Meta does not own TikTok. ByteDance does.
There has been no acquisition, no partnership, and no ownership crossover.

Rumors are just that—rumors. And while it’s smart to question what you hear online, this is one myth we can clearly debunk.

So go ahead—film your next video, try a trending sound, or browse Reels and TikToks side-by-side.
Just know: they’re coming from two very different worlds.


FAQs

Did Meta or Mark Zuckerberg buy TikTok?

No. TikTok is still owned by ByteDance, a Chinese company. Meta and TikTok are direct competitors.

Why did people think Meta bought TikTok?

Due to similar features, UI changes, and viral fake news on social media. But no official reports or filings support this.

Can Meta buy TikTok in the future?

Highly unlikely. Legal, geopolitical, and antitrust barriers make such a merger almost impossible.

What company owns TikTok?

ByteDance Ltd., a Chinese multinational tech company founded in 2012.

Will TikTok be banned in the U.S.?

That depends on ongoing legislation. Several bills are in review, but no nationwide ban is in effect as of April 2025.

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TokRush Team

TokRush Team

TikTok Growth Specialist

Our team of experts specializes in helping creators grow their TikTok presence with proven strategies and insights.